Ahoura,
Thank you for your fast reply, there are a couple more things. First, the pop-ups are uber annoying, perhaps you should consider the youtube approach if possible, where they overlay them before the video begins with the option to close in a few seconds.
But, if you can get a premium subscription plan going, you wouldn't need any ads at all. As long as you don't go too heavy-handed on the censorship, I myself would pay to subscribe to a site like this.
Another thing, some of my viewers have reported something called a "ScrInject.B.Gen Virus" that free web scanners don't detect, what is that and what does it do? This is very bad if you are trying to establish a legitimate, long-term business model.
Thanks