Google Now Using Site Speed As A Search Ranking Factor

[-Im.z2ight-]

Sounds good? Are you kidding right?
This sounds like a NIGHTMARE for any webmaster

Its moving web hosting to another level with no webmaster wanting a slow sever. Data centers will be forced to provide fast server and host companies will go out of business if they over sell and the server is slow.

Sounds good to me, plus a site is only as good as a web master who runs it. So make less loading time, optimize your site.

-Im.z2ight- Reviewed by -Im.z2ight- on 11th Apr 2010. Google Now Using Site Speed As A Search Ranking Factor Long promised, and now delivered, Google is now using site speed as one of many factors in how website results are ranked on the Google.com search engine. Google first discussed this last year, pointing out that consumers react very negatively to slow websites. Speed is an obsession at Google, and they seem to be on a crusade to make it an internet-wide movement. Think about Chrome, Google DNS, and the Google fiber project, what do they all share? Speed. Google, following its own Rating: 5

[Storm]

host companies will go out of business if they over sell and the server is slow

That's what I'm thinking

[JmZ]

Its moving web hosting to another level with no webmaster wanting a slow sever. Data centers will be forced to provide fast server and host companies will go out of business if they over sell and the server is slow.

Not really true in all situations.
A huge percentage of hosted people run very small sites and know nothing of SEO or SERPs, meaning they couldn't care less if it's slower than a site on a dedicated server.
The people who do care aren't on slow hosts in the first place, they're on their own server, a vps or a fast shared host.
I really doubt it'll affect web hosts at all to be honest.